Business Growth Archives | Simple Startup

Finance, Metrics

How to Use Financial Data Analytics to Grow Your Technology Company

Lorne Noble
July 20, 2022

If you run a technology products company, you and your management team likely find yourselves making constant decisions. Some are strategic: Should we expand into a new geographic market that offers good growth potential? Others are operationally focused: Should we consider switching distributors or other partners to reduce expenses, and how will that impact…

CPG Companies, Finance

5 Ways to Grow Your Consumer Packaged Goods (CPG) Company

Lorne Noble
June 7, 2022

The past few years have challenged businesses on every front and in particular, consumer packaged goods (CPG) companies. Company leaders have faced challenges like changing consumer habits, supply chain issues, and increased operating expenses. These shifts are requiring CPG companies to rethink operating models, enhance commercial capabilities, and find new opportunities for growth. To…

Finance

Does Your Business Need a Fractional CFO? You’ll Know If You’re Asking Yourself These 5 Questions

Lorne Noble
May 31, 2022

As your business evolves, so does your need for financial information and insights. Early on, it’s probably enough to have a competent, reliable bookkeeper for tasks like accounts receivables and payables. Once your business takes off, you’ll need experienced accounting professionals to handle an expanding array and volume of transactions and tasks. But at…

Thought Leadership

Should You Be Chasing Profit or Growth? The Ultimate Business Conundrum

Lorne Noble
May 10, 2022

How do you judge whether your business is on track? For some, it’s all about the year-over-year increase in turnover. For others it’s about the bottom line. Profit. In essence, is success the amount you’re selling, or the amount you’re earning? The answer is that there isn’t one right answer. Different companies at different…

Finance, Thought Leadership

What Happens When Your Investor Wants to Cut Costs?

Lorne Noble
March 28, 2022

Sarah’s story Sarah founded her own business seven years ago. She made bespoke scarves. Each was made of the finest silk and was printed in the highest quality bearing an image chosen by her clients. Her hobby had become her business and as word spread it was clear that demand was outweighing her ability…

Finance, Thought Leadership

How to Raise Capital Without Diluting Too Much of Your Ownership

Lorne Noble
January 27, 2022

Capital is the lifeblood of any growth business. Raising sufficient capital enables you to fund the development of your product before you start generating revenue, get your offering to market faster, and scale the business once you’ve operationalized it. But many approaches to raising capital require you to give away a portion of ownership…

Thought Leadership

Recruiting for the Future

Lorne Noble
January 19, 2022

I have written previously about avoiding a bad hire. In that article, I focused on the processes around recruiting and the importance of complete and utter clarity around the expectations of a role. Today, I’d like to take a step back and look at recruitment from a different perspective. One that starts well before…

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