Financial Foundations.
Future Growth.

Simple Startup is the preferred fractional CFO partner for growth-minded executives. Our accounting, finance, and and tax experts provide impeccable financial statements to help you solve your financial needs and realize your goals.


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What We Offer

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Finance Services

Our Fractional CFO and FP&A services provide you with the in-depth analysis, insights, and strategic oversight to successfully navigate the future of your business with ease and confidence.


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Accounting Services

Our controller and accounting services are the foundation of your financial health. We make sure your financial foundation is strong so we can see trends, spot opportunities, and ultimately direct your financial future.


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Tax Services

Our Tax Services focus on tax advisory and tax returns/compliance for businesses. Get ahead of your tax liabilities with quarterly tax planning guidance to ensure you’re never paying more than you should, you’re always tax-audit-ready, and you have a strategic tax plan.


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I’ve been really impressed by Simple Startup. They set out a roadmap for onboarding so I knew what to expect and when, they turn up for meetings early and well prepared and they follow up IN DETAIL. I would recommend them to anyone looking for finance and accounting services. Their approach is one of partnership vs. the traditional transactional model of vendor/client.
Sherisse Hawkins
Sherisse HawkinsCEO + Founder, Pagedip
I feel very equipped in terms of financial planning and the model really gives me a great foundation to forecast for the next 5 years but also things that we need to keep in mind that will impact future growth.
Candace Mitchell
Candace MitchellFounder & CEO, Myavana
Working with Simple Startup has meant the difference between simply working with a CPA who asks for documents and files a tax return and one who interfaces with you as a trusted financial advisor through ongoing conversations to manage your company’s tax liabilities.
Will Van Derveer, MD
Will Van Derveer, MDCo-Founder, Integrative Psychiatry Centers
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Simple Startup Helps Our Most Successful Clients with These Services

Expertise and hands-on support to achieve your goals and prepare for growth

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CFO Strategy


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Financial Planning & Analysis


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KPI Management & Analysis


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Board Support and Oversight


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Other Finance Services


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Reach Out to an Advisor​​

We can help you gain the clarity and agility you need to make data-driven decisions that lead to profitable growth.


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Latest Download

A CFO Perspective: Uncover Opportunities for Growth in Your CPG Business

Today’s volatile, uncertain, complex, and ambiguous (VUCA) world has challenged consumer packaged goods (CPG) businesses like never before. CPG companies that leverage financial data and understand the story it’s telling can find opportunities to grow and thrive despite these obstacles.


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Resources

We created Simple Startup to help you simplify your finances, truly understand your numbers, and make smart, informed business decisions. Part of this commitment is keeping you informed on financial news, tools, tips, and stories to help drive more success for your business.

We have also digested many decades of our knowledge into affordable and approachable online learning courses designed for entrepreneurs wanting to grow their business. Check out our Resources and Academy pages to find out more.


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Simple Startup Academy

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