Simple Startup Blog

See the financial issues being discussed in our most recent blog posts.

Successful businesses recognize that accounting is more than crunching numbers and generating financial statements. Sophisticated accounting management enables small and midsize businesses (SMBs) to elevate their profile, revenue, and operations, driving the business forward and accelerating growth. But what does sophisticated accounting management involve and how can it take your business to the next…
Simple Startup was founded to help growth-minded businesses like yours simplify finances, understand the story your data is telling you, and make smart, informed decisions. We deliver on that commitment every day through the work we do for small and midsize businesses (SMBs) across many industries—from consumer packaged goods (CPG), like food and beverage,…
As a franchise owner, you enjoy the benefits of expanding your business and earnings without being forced to open and manage individual locations on your own. But to fully enjoy these advantages, it’s important to have a strong accounting strategy. What are some of the best practices to consider? Let’s take a deeper look…
Any business owner worth their salt knows how important clean books and great, investment-ready accounting is to the health of their business. It’s the very heart of business growth! And this includes how to properly integrate deferred revenue into your accounting practices. In this blog, we’ll discuss what deferred revenue is, where exactly it…
In the second installment of our financial statement series where we address the balance sheet, income statement, and cash flow statement and the inter-relationship between the three statements, we’re talking about income statements. What is an Income Statement? An income statement, alongside your balance sheet and cash flow statement, gives you a good idea…
What is a Gross Profit Margin? Your profit margin is impacted by so many factors, such as price, volume, and even sales region. So knowing your way round your profit margins can give you valuable insights into understanding what exactly is driving your margins, which will help in making those bigger and trickier business…
What are Chargeback, Trade Spending, and Deduction Fees? One of the potential profit drains for consumer packaged goods (CPG) companies are the trade spending and deduction fees that tend to come with selling their products. They usually stem from working with wholesale distributors, like leading US distributors KeHE and UNFI, and can be tricky…
When Asking for Payment Becomes a Challenge Running a business can sometimes feel like juggling. There are quite a few balls to keep in the air and each of them needs your attention before they can be thrown back into the thick of things. The challenge of juggling all of these balls (i.e. various…
We See You, World Changers In our many years as entrepreneurs, we’ve had the opportunity to meet so many incredible startups with mind-blowing vision, ready to change the world, but they lacked a good handle on their finances which created barriers for them to be the change they wished to see in the world….
What is a Balance Sheet? This blog posts kicks off a new series on financial statements, namely the balance sheet, the income statement, and the cash flow statement. We will also dig further into the interrelationship between the three statements, but first let’s start with part one, balance sheets. A company’s balance sheet or…