Simple Startup Blog

See the financial issues being discussed in our most recent blog posts.

Simple Startup was founded to help growth-minded businesses like yours simplify finances, understand the story your data is telling you, and make smart, informed decisions. We deliver on that commitment every day through the work we do for small and midsize businesses (SMBs) across many industries—from consumer packaged goods (CPG), like food and beverage,…
The past few years have challenged businesses on every front and in particular, consumer packaged goods (CPG) companies. Company leaders have faced challenges like changing consumer habits, supply chain issues, and increased operating expenses. These shifts are requiring CPG companies to rethink operating models, enhance commercial capabilities, and find new opportunities for growth. To…
What is a Distributor? Most consumer goods (CPG) brands and companies will start off using self-distribution because it’s the most cost effective option at the time. But as your business grows and your inventory expands, self-distribution is no longer a viable option. And that’s when you’ll likely start looking for a distributor. Distribution is…